DI LO     COMO     QU I E RAS

La idea inicial era que Juan Salazar (el chunguito gracioso), demostrase lo fácil que es pronunciar Westfield Parquesur, el nuevo nombre del centro comercial Parquesur.Después de 16 horas y cerca de 200 intentos fallidos, pensamos que el spot tenía más gracia sin que lo dijese bien.

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Name it your way
 

The original idea was to have Juan Salazar (the funny one from Los Chunguitos) show just how easy it is to pronounce Westfield Parquesur (it can be difficult for Spanish speakers),  the new name of the Parquesur shopping centre.

But after 16 hours and nearly 200 failed attempts, we realized the spot was actually funnier if he never got it right.